BCG Matrix offers a methodical approach to managing a company’s portfolio of products and services. It helps businesses understand the balance between market growth and market share, and guide them in resource allocation and strategic decision-making. In this guide, we’ll delve into the fundamentals of the BCG Matrix, explore its practical applications, and provide actionable insights to help you leverage its potential for driving growth and success in your organization.
As AI gets more deeply integrated into every aspect of business, one of the most unique and exciting opportunities is to use AI as your strategic thinking coach. AI is revolutionizing the way we access and process information and is helping us enhance human intelligence, through learning, decision-making, and problem-solving. Its relevance to strategic planning lies in its ability to process vast amounts of data, uncover patterns, and provide actionable insights that can drive a company’s strategic direction.